IBM DemandTec Sales Mastery Test v1 : M2080-658

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IBM M2080-658 Exam Syllabus Topics:

IBM DemandTec Sales Mastery Test v1 Sample Questions:

1. DemandTec Strategic Marketing Planning is typically sold to the head of which organization in a CPG manufacturer?

A) Finance (CFO)
B) IT (CIO)
C) Trade (VP Sales)
D) Marketing (CMO)

2. What are the two primary areas of benefit with DemandTec Lifecycle Price Management?

A) Accurate inventory planning to meet consumer demand
B) Improved efficiency by automating time consuming tasks of price changes
C) Instant knowledge of pricing for similar products sold in an online competitor
D) Increased sales, volume, or profit while maintaining price image

3. DemandTec customers have reported improvements in all but one of the following metrics via the use of DemandTec CP solutions:

A) Increased retailer margin
B) Increased promoted volume
C) Increased cost per incremental
D) Increased total volume

4. The target buyer for DemandTec Promotion Planning and DemandTec Promotion Execution includes all but which of the following roles?

A) VP Advertising
B) VP Merchandising
C) VP Marketing
D) CFO

5. What percent of grocery items in the USA are sold on promotion?

A) 22%
B) 43%
C) 14%
D) 51%

Solutions: